Apple to take the built-in iPhone Maps to the next level

According to a job listing, Apple is looking to hire an iPhone Software Engineer to join the iPhone and iPod Touch Maps team with the goal of taking the iPhone's built-in Maps App to "the next level":

From the job description:

We want to take Maps to the next level, rethink how users use Maps and change the way people find things. We want to do this in a seamless, highly interactive and enjoyable way. We've only just started.