SimpleGeo allows developers to add Location-Based services to any applications

SimpleGeo has officially introduced the SimpleGeo location services infrastructure to provide the foundation for a whole new level of intelligent, location-aware applications. The ready-to-use location infrastructure makes it easy and cost-effective to add geo-aware features to applications.

Built with developers in mind, SimpleGeo eliminates the excessive time and money spent to build and scale location infrastructure. For the first time, easy-to-use technology and tools will allow customers to have location-based services operational in minutes. SimpleGeo provides client libraries and SDKs that enable app developers to get up and running quickly on the platform. The SimpleGeo iPhone SDK makes it easy to build an augmented reality interface in dramatically less time.

At launch, the company already has more than 4,000 developers utilizing the SimpleGeo platform for new and existing applications, including major innovators such as Bump Technologies and ngmoco. More than 1,000 additional developers are awaiting the product's formal launch. The company is introducing two major products:
+ The scalable, cloud-based SimpleGeo Storage Engine is a pay-as-you-go system that allows users to store location data and perform geospatial and temporal queries efficiently.
+ The SimpleGeo Marketplace allows developers to discover a wealth of geodata from numerous sources, all normalized and available in one location. The SimpleGeo Marketplace creates a new economy for geodata providers, putting them directly in touch with developers that want to use their data. Currently there are billions of points of geodata in the market that customers can access, and it continues to grow. Data is accessed through a per-use or monthly subscription, or a limited free version. For additional information, visit http://www.simplegeo.com/