Jawbone releases New EarWear Collection

Jawbone has announced its EarWear Collection – four meticulously-crafted designer editions that expand the best-selling ICON line of headsets. The EarWear Collection is now available for pre-order on www.Jawbone.com and at select retailers in November.

The ICON EarWear Collection offers industry-leading intelligence, ease of use, personalization, and sterling sound quality all in striking designs suited to a consumer's unique style. Inspired by and named after fashion textiles – Cashmere, Denim, Mesh, and Suede – each EarWear headset has been specially crafted with exacting attention to details.

The EarWear Collection, along with all Jawbone ICON headsets, can be updated with new apps via the web ensuring that users have the very latest technologies. Just sync ICON directly to the industry-first MyTALK online platform – mytalk.jawbone.com – to update and personalize with apps, upgrades, and the latest software.

And no more hassling with headphones, pausing, or turning down your media to accept phone calls. ICON's innovative Bluetooth technology allows you to seamlessly and discretely stream music directly from your smartphone, iPod or any other A2DP-enabled Bluetooth device. Users can now be fully connected to all their audio and phone calls through the ICON headset, all wirelessly, with a design that is distinctly personal.

The new EarWear Collection is available today for pre-order online at www.jawbone.com for $99.99. Jawbone ICON is available at major cellular carriers and electronics retailers and the EarWear Collection will become available in November.