Opera Software and Vodafone have signed a 3-year extension of their global frame agreement. The existing global frame agreement gives Vodafone the chance to offer its customers Opera products such as a Vodafone-branded Opera Mini browser, a product that is at the core of Vodafone’s internet strategy for feature phones, particularly in emerging markets.
The customized Opera Mini was introduced in 2009 across a wide variety of Vodafone markets globally and has seen great success. The number of active users of the Opera Mini browser is up 300% year on year and growing in both emerging markets and the EU.
Commenting on the news, Vodafone's Cenk Sedar said: "What makes Vodafone Opera Mini's story special is the role it plays in bringing mobile Internet, along with its social and economic benefits, to the masses, particularly in regions under-penetrated by standard communication services. Providing customers with a good Internet experience on even the most affordable handsets has been key to Vodafone Opera Mini’s success. Further we see how Vodafone WebBox powered by Opera Mini is able to effectively extend the reach of mobile communication services by bringing great quality affordable internet experience to the TV screen as well, empowering communities as a whole."
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Opera, Vodafone sign a 3-year extension of global frame agreement
Opera, Vodafone sign a 3-year extension of global frame agreement
Title : Opera, Vodafone sign a 3-year extension of global frame agreement
URL : https://www.multicellphone.com/2011/07/opera-vodafone-sign-3-year-extension-of.html
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