Synchronica Android IM client app for Mobile Gateway

Mobile messaging solutions provider Synchronica has launched a Synchronica Mobile Gateway Instant Messaging (IM) client app for the Android OS, which enables operator-branded IM services on Android Smartphones.

América Móvil will be the first to launch the new client app, which is powered by Synchronica's IMPS platform through all their subsidiaries.

The IM client app for Android can be downloaded from Synchronica Mobile Gateway or pre-installed by the device manufacturer. The client app supports popular services such as Facebook, Windows Live, Yahoo!, Google Talk, AOL, ICQ, Jabber XMPP and the Synchronica Messenger IM service.

The Synchronica IM client app allows users to start multiple IM chats (one-to-one or group) simultaneously, receive push notifications of new messages, switch between multiple IM chats and search for new contacts by their mobile number or IM user name.

Operators are also able to provide carrier-owned and branded IM communities to improve customer loyalty and reduce churn.

Commenting on the news, Synchronica's CEO Carsten Brinkschulte said: "We are seeing significant growth in Android, particularly in the prepaid and midrange smartphone markets. Service providers like América Móvil see the value in deploying consumer IM solutions alongside operator-owned IM communities as a highly effective means to increase customer stickiness and reduce churn. Now, with the new Synchronica IM client app for Android, operators will be able to offer branded IM services on the fastest-growing smartphone platform."